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Such a minimalistic design leaves no room for any entertainment, so choose a simple layout when creating your page. 2. Chronicle Books Chronicle Books(Image source: Chronicle Books ) Why does it work? While this site uses bright colors across all categories, the product pages focus on personalization. Chronicle Books makes it easy to identify categories from the top menu and display related and relevant content accordingly. Chronicle Books - product example(Image source: Chronicle Books ) .
You may also like Recommending related books that users can add to their cart us phone number list without leaving the page they're currently browsing is an effective way to keep them interested in the range of products they've already selected. What can you learn? A personalized customer experience is very important on product pages if you want the user to find what they're looking for, and hopefully not just to increase the size of their shopping carts. Think about your products and how you can tie in other products that don't necessarily fall into the same category, but may be relevant to the customer's broader interests. 3. Farfetch: All about the details Farfetch.
All About the Details Why does it work? For fashion e-tailer Farfetch, a good product page depends on the details. product care, sizes, price, delivery times and designers in one place. There's even an option to add an item to a wishlist if they're not ready to buy right now. What can you learn? Ask your customers what kind of information they're looking for when browsing your and your competitors' product pages. You should adjust the information displayed on the product pages, taking into account the requests that will help customers make a purchase decision. Farfetch - product examp .
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