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You need to make that competition work for you. Making a competitive analysis will help you to build a stronger Brand Identity than your competitors. It does not mean to do the exact way that successful competitors do. You need to be unique in your strategies and be different from your competitors suggesting new ideas and lead your business differently from them. 4. Have a Unique and Distinctive Brand Style Your brand style can encompass a great number of important things and it can be a “winning tool” for your business development and growth.
You need to pay attention to all the specifications that make your business different Email List from others. It should be a strong “visiting card” for you in the online world. Research shows that if a website is not visually appealing and interesting, users will stop interacting with it and will leave a certain website. In short, your unique brand style is strongly connected to your sales and conversions. As visual information is available to the brain 60,000 times faster than other components, you need to leave a good impression on your customers about your business. That starts with establishing a consistent brand aesthetic, which can boost revenue up to 23%.
You can accomplish this by using a creative toolkit like Instasize to dramatically improve the quality of your content, and keep it that way. By applying similar editing styles to high-quality images and videos through filters, processing sliders, borders, or text overlays, you can create themed looks for your visual content to keep them on-brand. 5. Pick Relevant Logo Does it seem like an easy and effortless process? It may seem, but it is not. of your business. A logo can play a fundamental role in your sales success, conversion rate, and brand awareness. Statistics show that good logo design can increase your brand recognition by a lot. This shows that you need to think in detail and choose the most relevant option for your brand. Many marketers do not look at it as a priority in their digital marketing strategy, however, they should, as it can grab people’s attention and creates a good first impression. Either way, creating a business logo thoughtfully will pay for itself.
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