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A small part of all the good initiatives that are being carried out in technology. Beyond the global crisis, I consider that one of the relevant factors for this change has been the new generations who have a different vision of the world and the importance of sustainability. Furthermore, new technologies such as Big Data have allowed companies to obtain relevant information at a lower cost (both monetary and effort) and, therefore, they have not hesitated to use said technology. However, we must not forget that the essence of companies, and the reason for their existence, is economic profit.
Therefore, some of these more social initiatives can be Denmark WhatsApp Number Data promoted for an economic interest, that is, this social image is valued positively by the client and, consequently, helps to retain said client and promote their consumption. However, whatever the reason, I believe that we should applaud such initiatives and take advantage of them as a society. Even so, I also make reference to the negative use that some companies make with the data collected through new technologies: recognition of purchasing patterns, sale of personal data to other companies... Therefore, we must be critical of the impact that the new technologies have.
Technologies and set limits, both on a legal and moral level. Log in to respond Idafe Fernández Hello María Mercedes, congratulations on the article. I do not believe that social companies are a new phenomenon, there have always been many companies that were created for social purposes, in addition of the economic ones, even giving priority to the first over the second. However, I agree that new technologies and social networks have made it possible for these social companies, as you have called them, to be more visible. It is important that the consumer knows them and knows that they can choose between companies that have internalized these social goals.
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